As the festival draws near, everything is being done to make it the biggest and best yet.

More than 20 brightly-coloured A-style boards have been placed on prime routes into Nantwich to make sure everyone knows about the fabulous weekend of free family entertainment that lies ahead.

Festival chairman, Graham Fenton, said: “More than 20,000 people enjoyed last year’s festival on Mill Island and we hope to match, if not exceed that figure, with an event offering families lots more to see and do.”

The festival will once again attract some of the country’s leading purveyors of fine food and drink. As well as all manner of regional produce, visitors can sample unusual foods such as haggis, buffalo meat and ostrich as part of the Farmers Market on the town square that weekend.

Stands and attractions will also be spread across town and inside Nantwich Civic Hall which will become the Mornflake Food Hall, featuring homegrown foods such as cheeses, honey, jams and pickles as well international delicacies including Italian olives, French foods and Indian curries.

Graham added: “The feedback since the advertising boards went up last week has been excellent. People like the idea of another big event on the local social calendar and we are determined to give them a festival which will be bigger and better than any previous year.”

Graham Fenton and Keith Cafferty from the festival organising committee at one of the roadside advertising boards.